Learning the Basics of SEO

Search Engine Optimization (SEO) is basically finding the best way to make your site or blog the highest possible on search results for your particular topic. Your site should have great content and quality links for a search engine success. As things progress over time within the internet realm, google has refined its process and now looks for pages with legitimate information.

Today’s social media believes if you focus solely on keywords it can be “too much of a good thing.” They recommend writing longer posts and collect articles from other people or link to their site. Visitors can go directly to your site from a search, as well as through a link within a social platform, such as Facebook or Twitter. By using these social media groups you can let your visitors know about your company’s products or services and bring more traffic to your site.

SEO can basically be three essential areas, such as Architecture, Content, and Links. However, your site may have great content but you still will not be able to reap the benefits, if it’s not crawled. There are a few things you can do to help your site be more craw-able, such as you should avoid JavaScript or Flash navigation, as neither of these are crawled very well by search engines. Keep your site’s architecture as flat as possible, without tons of levels. Stay away from parameter strings in URLs. Instead, have a static URL for each page whenever possible. Be sure that your site has both an HTML and XML sitemap.

Having your site well optimized, by using your main keyword phrases can help it to rank higher in internet searches. You can do this by not targeting too many phrases per page, only focus on 2-3 main phrases per page. Don’t do any keyword stuffing, alt stuffing, Meta spamming, or any other spam techniques. Use your keyword phrases in titles, header tags, etc., this will give them more emphasis. Also be sure to use those keywords in your content as the headings and header tags are not enough.

One way you can get traffic to your site is by getting enticing incite information from other sites. Use a variety of links to spice it up a bit and spread your links over a large amount of domain. Use keywords in your anchor text, rather than your business name or your URL. Also be sure to use different keywords, mix it up a bit to keep it interesting. You can also invest in your own SEO services, where the company will take care of everything on site and off site SEO for you. Companies like Managed admin are dedicated in increasing your ROI and will makes sure you are beating out your competition. All you have to do is sit back and get ready for all the new clientele you gained!